whyokr.app
1 / 7

OKRs, but with the why attached.

Personal goal-setting software for individuals — not teams, not orgs, not your manager's dashboard.

whyokr.app combines the OKR framework with two psychological theories — Schwartz's Theory of Basic Values ("what motivates you?") and Frankl's logotherapy ("where in your life are you investing it?") — to help you pursue hard goals with sustained meaning.

Values without action are wishes. Actions without values are busywork. This tool connects the two through a simple loop: clarify → commit → act → reflect → refine.

Your first session, in 3 steps

1

Pick your values

Choose the values that matter most from Schwartz's universal catalog and rank them. Your top values shape every insight.

2

Set one quarterly objective

One objective that expresses your values in action — with measurable key results and a daily or weekly practice. Focus beats breadth.

3

Check in daily

Each day, mark which practices you completed. The data builds quietly underneath you.

Schwartz's Basic Values

"What motivates you?"

Schwartz identified 10 universal value types on a circle. Adjacent types are compatible; opposite types create tension — pursuing one makes the other harder.

Four Dimensions

  • • Openness to Change
  • • Self-Enhancement
  • • Conservation
  • • Self-Transcendence

Tension Pairs

  • • Openness ↔ Conservation
  • • Self-Enhancement ↔ Self-Transcendence

Tensions aren't problems — they signal complexity worth noticing.

Frankl's Modes of Meaning

"How are you finding meaning?"

Creative

What you give to the world — building, producing, developing.

Experiential

What you receive from the world — connection, beauty, play.

Attitudinal

The stance you take toward what you cannot change — endurance, showing up.

Not all meaningful action is measurable. Practices express the attitudinal mode.

Seven Life Domains

"Where in your life are you investing?"

Creativity

Making, building

Growth

Career, learning

Relationships

Family, friends

Experience

Beauty, travel

Recreation

Play, hobbies

Health

Body, mind

Resilience

Coping with hardship

Each objective is auto-classified by its highest-ranked value. Empty domains stay visible — they show where life may be underserved.

How they work together

  • 1.Schwartz tells you what motivates you and whether your objectives honor it.
  • 2.Life Domains tell you where you're actually investing.
  • 3.Frankl's Modes tell you how you're finding meaning.

Schwartz makes you think. Domain bars make you feel where the imbalance is.

Is the juice worth the squeeze?

Momentum and direction aren't the same thing. You can move very fast toward something you don't actually want.

This is for you if:

  • •You're hitting every target and feel oddly hollow about it.
  • •You've crushed goals that, in hindsight, didn't change anything.
  • •Your calendar is full and you can't say what it's full of.
  • •There's a mountain you have to move — and you still can't start.
  • •You suspect you're optimising for a definition of success you inherited.